Firestone for the Christmas of 1942

While a lot of people know Firestone for their manufacturing, selling and service of tires, from the late 1930s and up to early 1960s, Firestone show-rooms were fitting the department store profile, selling everything from home appliances to shavers and from glassware to records. During Christmas they had Toyland display pop-ups that sold toys from renowned makers like Lionel, Marx, Fisher-Price and others. 


The text from the left side of the ad:

"Toyland is open today at your nearby Firestone Dealer or Firestone Store! And what an exciting array of toys for children of all ages — trains and planes, dolls and games, paint sets and musical instruments, kiddie cars and ice skates—high quality merchandise by such famous manufacturers as Lionel, Marx, Holgate, Fisher-Price, Wyandotte, Ideal and A. C. Gilbert.

Bring the children to see this fascinating display. And take this opportunity to do your own Christmas shopping leisurely and economically. At Firestone you will find home electrical appliances, housewares, dinnerware, glassware, luggage, recreation equipment, electric shavers, bridge tables, automotive accessories, radios, albums of Philharmonic records and hundreds of other delightful and practical gifts for every member of the family."